{"id":1798,"date":"2020-02-07T11:39:01","date_gmt":"2020-02-07T09:39:01","guid":{"rendered":"https:\/\/www.litigation.rocks\/?p=1798"},"modified":"2022-04-22T16:09:20","modified_gmt":"2022-04-22T14:09:20","slug":"company-names-trade-names-and-other-business-identifiers-marques-study-on-lack-of-harmonization","status":"publish","type":"post","link":"https:\/\/www.litigation.rocks\/en\/newsblog\/company-names-trade-names-and-other-business-identifiers-marques-study-on-lack-of-harmonization\/","title":{"rendered":"Company names, trade names and other business identifiers  &#8211; MARQUES-study on lack of harmonization"},"content":{"rendered":"\r\n<p>Sascha Abrar co-chaired a study on company names, trade names and other business identifiers, conducted and published by the MARQUES Unfair Competition Team. The study is summarized by HouseMARQUES, Issue 106, October 2019, as follows: \u00a0<\/p>\r\n\r\n\r\n\r\n<p>\u201cThere is great divergence in the law on trade names, company names and other business identifiers \u2013 even within the EU. In particular, there are differences regarding what qualifies as a company\/trade name, whether registration and\/or use is required, transfer, the scope of protection and (perhaps of most importance) the impact on trade marks.<\/p>\r\n\r\n\r\n\r\n<p>To highlight and address some of these issues, the MARQUES Unfair Competition Team has published a new study on company names, trade names and other business identifiers, which is available for members to download from the Team\u2019s page. The study is based on a questionnaire comprising 13 questions and sub-questions. It covers 14 countries: Argentina, Austria, Brazil, the Czech Republic, Denmark, Finland, France, Germany, Latvia, The Netherlands, Russia, Switzerland, Turkey and the UK. The results of the survey are presented in five parts: (1) an overview of trade names and their relationship with trade marks; (2) the results of the questionnaire; (3) narrative on the results; (4) the questionnaire; and (5) the PowerPoint presentation made on this topic at the Annual Conference 2017\u2026\u201d<\/p>\r\n\r\n\r\n\r\n<p><strong>Country report Germany <\/strong> Sascha Abrar investigated the protection of company names, trade names and other business identifiers in Germany. The article can be downloaded here:<\/p>\r\n\r\n\r\n\r\n<div class=\"wp-block-file\"><a href=\"https:\/\/www.litigation.rocks\/wp-content\/uploads\/LA_Company-names-and-trade-names.pdf\">LA_Company-names-and-trade-names<\/a><\/div>\r\n\r\n\r\n\r\n<p>For further information on the protection of company and trade names vs. trade marks (and vice-versa), we suggest to read the following articles published by Kluwer Trademark Blog:<\/p>\r\n\r\n\r\n\r\n<p>German Federal Patent Court confirms broad protection of company and trade names against trade marks in Germany, <a href=\"http:\/\/trademarkblog.kluweriplaw.com\/2018\/04\/12\/german-federal-patent-court-confirms-broad-protection-company-trade-names-trade-marks-germany\/\" target=\"_blank\" rel=\"noreferrer noopener\">Kluwer Trademark Blog, 12. April 2018<\/a><\/p>\r\n\r\n\r\n\r\n<p>Protection of trade marks against trade names in Germany: Change of law? <a href=\"http:\/\/trademarkblog.kluweriplaw.com\/2017\/10\/09\/protection-trade-marks-trade-names-germany-change-law\/\" target=\"_blank\" rel=\"noreferrer noopener\">Kluwer Trademark Blog, 9. Oktober 2017<\/a><\/p>\r\n","protected":false},"excerpt":{"rendered":"<p>Sascha Abrar co-chaired a study on company names, trade names and other business identifiers, conducted and published by the MARQUES Unfair Competition Team. The study is summarized by HouseMARQUES, Issue 106, October 2019, as follows: \u00a0 \u201cThere is great divergence in the law on trade&#8230;<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":["post-1798","post","type-post","status-publish","format-standard","hentry","category-blog-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Company names, trade names and other business identifiers - MARQUES-study on lack of harmonization - L\u00f6ffel Abrar Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.litigation.rocks\/en\/newsblog\/company-names-trade-names-and-other-business-identifiers-marques-study-on-lack-of-harmonization\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Company names, trade names and other business identifiers - MARQUES-study on lack of harmonization - L\u00f6ffel Abrar Blog\" \/>\n<meta property=\"og:description\" content=\"Sascha Abrar co-chaired a study on company names, trade names and other business identifiers, conducted and published by the MARQUES Unfair Competition Team. The study is summarized by HouseMARQUES, Issue 106, October 2019, as follows: \u00a0 \u201cThere is great divergence in the law on trade...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.litigation.rocks\/en\/newsblog\/company-names-trade-names-and-other-business-identifiers-marques-study-on-lack-of-harmonization\/\" \/>\n<meta property=\"og:site_name\" content=\"L\u00f6ffel Abrar Blog\" \/>\n<meta property=\"article:published_time\" content=\"2020-02-07T09:39:01+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-04-22T14:09:20+00:00\" \/>\n<meta name=\"author\" content=\"Oliver L\u00f6ffel\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Oliver L\u00f6ffel\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.litigation.rocks\/en\/newsblog\/company-names-trade-names-and-other-business-identifiers-marques-study-on-lack-of-harmonization\/\",\"url\":\"https:\/\/www.litigation.rocks\/en\/newsblog\/company-names-trade-names-and-other-business-identifiers-marques-study-on-lack-of-harmonization\/\",\"name\":\"Company names, trade names and other business identifiers - MARQUES-study on lack of harmonization - L\u00f6ffel Abrar Blog\",\"isPartOf\":{\"@id\":\"https:\/\/www.litigation.rocks\/#website\"},\"datePublished\":\"2020-02-07T09:39:01+00:00\",\"dateModified\":\"2022-04-22T14:09:20+00:00\",\"author\":{\"@id\":\"https:\/\/www.litigation.rocks\/#\/schema\/person\/abf863beca4988fa5c1cf89df6e37e4d\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.litigation.rocks\/en\/newsblog\/company-names-trade-names-and-other-business-identifiers-marques-study-on-lack-of-harmonization\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.litigation.rocks\/en\/newsblog\/company-names-trade-names-and-other-business-identifiers-marques-study-on-lack-of-harmonization\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.litigation.rocks\/en\/newsblog\/company-names-trade-names-and-other-business-identifiers-marques-study-on-lack-of-harmonization\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\/\/www.litigation.rocks\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Company names, trade names and other business identifiers &#8211; MARQUES-study on lack of harmonization\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.litigation.rocks\/#website\",\"url\":\"https:\/\/www.litigation.rocks\/\",\"name\":\"L\u00f6ffel Abrar Blog\",\"description\":\"Start\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.litigation.rocks\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.litigation.rocks\/#\/schema\/person\/abf863beca4988fa5c1cf89df6e37e4d\",\"name\":\"Oliver L\u00f6ffel\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.litigation.rocks\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/37ec7b15f57d12fca6f9e962922dc47f?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/37ec7b15f57d12fca6f9e962922dc47f?s=96&d=mm&r=g\",\"caption\":\"Oliver L\u00f6ffel\"},\"sameAs\":[\"https:\/\/www.litigation.rocks\"],\"url\":\"https:\/\/www.litigation.rocks\/en\/newsblog\/author\/loeffelabrar\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Company names, trade names and other business identifiers - MARQUES-study on lack of harmonization - L\u00f6ffel Abrar Blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.litigation.rocks\/en\/newsblog\/company-names-trade-names-and-other-business-identifiers-marques-study-on-lack-of-harmonization\/","og_locale":"en_US","og_type":"article","og_title":"Company names, trade names and other business identifiers - MARQUES-study on lack of harmonization - L\u00f6ffel Abrar Blog","og_description":"Sascha Abrar co-chaired a study on company names, trade names and other business identifiers, conducted and published by the MARQUES Unfair Competition Team. 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